2019 Montreal Digital Design Hunt Heads to Notre-Dame-de-Grâce

October 11, 2019

For the third year in a row, I was fortunate to contribute to the planning of Digital Design Hunt’s Montreal edition. I’m Andrea DiFabio, and I was one of the organizers.

This year we brought together the Montreal Digital team with our Fido partners in Marketing, Brand, Creative Merchandising and held the event in the quaint neighborhood of Notre-Dame-de-Grâce (NDG).

We started the day in the neighborhood’s main park with activities that challenged our participants to incorporate Design Thinking principles into the day’s tasks. Teams competed against one another in obstacle course races and games, and even collaborated to create a giant mural that will be installed in our workspace. Before moving to the next location, the teams, with the support of the City of Montreal’s Éco-quartiers, came together to clean up the park by recycling, composting and disposing of waste. It was important for us to get to know the area and give back to the community.

Mural station participants contributing to the bigger picture

The rest of the afternoon was spent exploring the neighborhood through our annual scavenger hunt. This year’s hunt took us through the ‘Green Alleys’ of NDG. These alleys, an initiative of Éco-quartiers and residents, are found across Montreal. Their mission is to reduce the effect of urban heat islands, improve air quality, capture runoff water, increase plant biodiversity and provide a natural habitat for small mammals, birds and insects.

Exploring the neighbourhood

While half the group was exploring, the other half was busy in a wood workshop. Competing against each other — and the clock — each team had an hour to recreate a wood planter from scratch. We built 9 planters and donated them to several community organizations. One of the organizations is Incredible Edibles, an urban gardening initiative that provides freshly grown vegetables and herbs to the community for free. Our planters will join dozens of others that already line the streets of NDG in the summer months.  It was such a great way for us to leave our mark on this wonderful part of the city.

Teams creating wooden planters

Being able to help others – while having fun – is something we hope to continue doing in future versions of our Montreal Design Hunts!

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